Brian Hurt explains why corporate media does apparently non-sensical things and is losing audience.
You see, he [Paul Graham, here] assumes that the customers of the media are their readers and/or viewers- that, by buying a New York Times, he is (one of) their customer(s). That the Newspapers are in the business of selling information (or at least paper).
Theyâ€™re not. They are not in the business of selling information, entertainment, or even paper to readers, theyâ€™re in the business of selling audiences to advertisers. You are not their customer. You are their product.
—Brian Hurt, You are not their customer: realities of the media environment, Enfranchised Mind
Much more at the Enfranchised Mind link.